Is There Too Little “Know Why” In Business?hbswk.hbs.eduThere's know-how in business and then there's "know why." Purpose is a powerful motivator on many levels, says Jim Heskett. Can we aspire to a strong sense of "know why" even if our organization is not out to change the world? What do you think?
Why Can’t Americans Get Health Care Right?hbswk.hbs.eduChange is desperately needed, agreed readers of Professor Jim Heskett's online forum. But how to make that change remains in doubt. What can Americans learn from solutions implemented by other countries?
Lighting A Fire Under Campbellwww.bloomberg.comHow Doug Conant's quiet, cerebral style got things bubbling again
Take a Stand Even if It Means Not Getting a Seatwww.nytimes.comNothing gives your principles a workout like a business trip. Taking a stand for your beliefs isn’t easy when you’re outside of your comfort zone, but the rewards can be significant.
Book Report: Three that got lost in the shufflewww.nytimes.comYour Money - International Herald Tribune
Guidance From Overlooked Cornerswww.nytimes.comInstead of scouring the best-seller lists for end-of-year business wisdom, I decided to identify three books that got lost in the shuffle in 2006.
A moral purpose allows employees to all pull togetherwww.thetimes.co.ukOne of the most unexpected trends to emerge in the first years of the new millennium is the popularity of corporate rectitude.
Purpose is the key, not the profitlatimes.newspapers.comIdeals such as discovery and heroism are what give firms direction and create exciting brands.
Is doing good good enough for brands?www.marketingmag.com.auWith scores of brands doing good during this time of crisis, how will customers differentiate them? Moensie Rossier asks the question.
Art, Science, and Wisdom, or the Logic of Leveragewww.strategy-business.comBest Business Books: Negotiation
A Blueprint for Strategic Leadershipwww.strategy-business.comHow to build an organization in which executives will flourish.
Stop the narcissismwww.thehindubusinessline.comMost marketing managers will slam the door on this discussion. If you think differently, the future will welcome you with open arms
Saying it onwww.thehindubusinessline.comThere are several pitfalls with the current image-led approach to branding. As the average lifespan of brands is in rapid decline, two experts speak exclusively to cat.a.lyst about the secret to long-term brand health, and wealth.
A purposeful start, and a look at Alpha maleswww.bizjournals.comToo many companies believe mission statements (i.e. those wordy narratives of what they're going to do and how they're going to do it) will inspire their troops. Wrong. It isn't "what" and "how" that motivates; it's "why." Purpose is the "why" for doing everything.
The bottom line is not the bottom linewww.management-issues.comCorporations forsaking moral purpose in the pursuit of bigger profits have been shaving corners off quality standards for years. Their "faster and cheaper" techniques may be churning out more products (and more profits), but just how much needless death and disease are we willing to take?
Integrity and long-term successwww.management-issues.comIt seems that the value of integrity is increasingly taking a back seat to short-term success. Unfortunately, this dangerous practice has long-lasting, negative ripple effects to the workplace - as well as to society as a whole.
Where "Built to Last" Ends, Does "Purpose" Begin?www.consultingmag.comIn his recently published book Purpose: The Starting Point of Great Companies, Mourkogiannis explores how leaders of some of the greatest, most resilient companies — from Henry Ford to Warren Buffett — all have shared one important quality. You guessed it! Purpose.
Guru Interview: Nikos Mourkogianniswww.emeraldgrouppublishing.comA senior partner at Panthea Consulting, Nikos Mourkogiannis talks to Alistair Craven about his new book Purpose: The Starting Point of Great Companies.
